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07/30/2014
RGV to auction his upcoming film Exhibition Rights
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RGV who has aimed to revolutionize Indian Cinema with Low Budget films has now set his sights on changing the Distribution Model. He & Vishnu who has just finished their film are planning to auction its Exhibition rights for Each Centre individually bypassing distributors. They will fix a minimum price for each town and will put it up for auction in a website to be launched soon. If they won't receive good enough response they themselves will release in those Centres.
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