Press Release:

Warangal, 15th May,2017:Chennai’s most admired multiplex chain, SPI Cinemas, launched its state-of-the art multiplex ‘S2 Cinemas’ at Maddox mall in Warangal. The launch took place on 14th May after the inauguration of SPI Cinema’s newest property in Trivandrum, Kripa Cinemas. The S2 cinemas in Warangal, comprising of 5 screens and a total seating capacity of 976, takes the presence of the company to 43 screens across 4 states. Speaking on the occasion, Mr. Swaroop Reddy President, SPI Cinemas, said,” We are pleased to opening of our brand S2 Cinemas in Warangal. People here have a strong penchant for arts and cinema, making it an important market for the exhibition industry. Our multiplex is a result of our constant endeavor to provide unparalleled cinema experience to our customers.” Mr. Richard Musa, Executive Vice-President of Operations at SPI Cinemas said, ‘We are excited to be here in Warangal. Along with our multiplex, we also bring an established experience in customer care, quality food and beverage and best of cinema technology to the people of Warangal. Our concession food is made in-house by professionally trained staff using the freshest of ingredients, thereby maintaining a high standard of quality. We aim to provide the right balance of quality, service & Value for money to all our customers. I hope that S2 Warangal will remain a preferred choice of destination for the people of Warangal”. The theater is set to become a landmark in Warangal, providing the best of sound and projection technology that will create the most in-depth experience for moviegoers. “The state-of-the art technology at S2 Cinemas will surely be the focus of attention. Equipped with the 4k Projection from Barco, combined with Harkness Clarus XC silver screens and 3D technology from Master Image, SPI cinemas has brought the best of cinema technology to Warangal. All the screens are fully certified by Dolby and features Dolby Atmos. The audience is sure to be blown away with the auditory experience”, said Teddy Joshua, Head of Engineering and Facilities, SPI Cinemas. The interiors of S2 cinemas are nothing short of being a benchmark for simplicity integrated with modern design. The décor is chic with superior and comfortable seating in every screen. The concessions counter at the multiplex will serve SPI Cinemas most popular movie snack – the popcorn. Specially imported from Nebraska, the popcorn is non-GMO and can be savored with a sprinkling of 3 flavors and real butter. Apart from this, customers can gorge on nachos, donuts, gourmet sandwiches and much more. Patrons can also sip on chilled cold pressed juices as well as cold coffee to beat the summer heat! The USP of the cinema will also be the additional services like pillow and duvet, spectacle cleaning, portable chargers, Wi-Fi, Whatsapp for feedback, etc. Bhavesh Shah, Head of Experience & New Business Initiative at SPI Cinemas said, “Each element of the theatre, right from the concession menu to the ambience and décor, has been designed keeping in mind the discerning taste of our customers.The menu has been designed by French Chef MickaelBesse of Michelin Star repute and features delicious food that will bring a restaurant feel to the movie theater. Experience is a key word for us and we keep on adding new services to increase the comfort level of our customers”. SPI cinemas has also introduced multiple options for moviegoers to book tickets. Tickets can be booked through SPI Cinemas website www.spicinemas.in or on site through digital ticket kiosks and box office. For the Android and iOS mobile users, SPI Cinemas mobile app will do the trick. One can also link their online account to the in-house wallet ‘Fuel’ for instant and seamless payment, making bookings a breeze!.